What we do.

Moffo Co is a creative strategy consultancy. We design and execute bespoke campaigns for people and organisations with something important to say and a reason to say it well.

A product is an idea. A political candidate is a product. A corporation's reputation is a product. A country's bid to host the Olympics is a product. Ideas require campaigns to give them lift and velocity. That is what we do.

We are tactically agnostic. Our strategies don't recommend services we want to sell you. They recommend whatever works.

What is a Campaign?

Washington at Trenton and Princeton in 1776. Grant at Vicksburg in 1863. The Allies at Normandy in 1944. Leo Burnett's Marlboro Man in 1950. The Montgomery Bus Boycott in 1955. John Kennedy in 1960. Ralph Nader's Public Citizen in 1971. Wieden+Kennedy's Just Do It in 1988. New Labour in 1997. Chiat\Day's Think Different in 1998. Barack Obama in 2008.

A campaign is the organised application of creativity, strategy, and resources toward a defined objective over a finite period of time. Some campaigns sell products. Some win elections. Some change the culture. The best ones do all three.

Guilt by Collaboration.

We're a small, independent shop. We're idiosyncratic, and selective about clients. We thrive as part of an elite team. Our engagements range from embedded advisory to full campaign leadership, depending on what the problem requires and how interesting we find it.

We have worked with presidential campaigns, global technology companies, Olympic governing bodies, international development organisations, European political parties, financial institutions, advocacy movements, and creative agencies. In 18 countries, in four languages, across six time zones. The common thread is that every client had something worth saying and needed a better way to say it.

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